:root{--ink:#0d111c;--ink2:#111828;--paper:#f4f5f7;--muted:#9aa8c4;--line:rgba(244,245,247,.16);--acid:#84b340;--brand-blue:#465493;--brand-blue-soft:#7c89c4;--sans:'Manrope',Arial,sans-serif;--mono:'DM Mono',monospace}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--ink);color:var(--paper);font-family:var(--sans);overflow-x:hidden}.page-grain{position:fixed;inset:0;pointer-events:none;z-index:50;opacity:.04;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 180 180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='3'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.65'/%3E%3C/svg%3E")}a{color:inherit;text-decoration:none}.social-row{display:flex;gap:12px}.social-row a{font:9px var(--mono);letter-spacing:.12em;text-transform:uppercase;border:1px solid var(--line);padding:8px 14px;color:var(--muted);transition:.25s}.social-row a:hover{color:var(--lime);border-color:rgba(132,179,64,.5)}.article-hero{margin:34px 0 8px;border:1px solid var(--line)}.article-hero img{width:100%;display:block;max-height:460px;object-fit:cover}.wrap{width:min(1180px,calc(100% - 48px));margin:0 auto}.topbar{height:82px;border-bottom:1px solid var(--line);display:flex;align-items:center;position:sticky;top:0;z-index:40;background:rgba(13,17,28,.88);backdrop-filter:blur(18px)}.topbar>.wrap{display:flex;align-items:center;justify-content:space-between;gap:24px;width:min(1180px,calc(100% - 48px));margin:0 auto}
.main-nav a.active{color:var(--acid)}
.main-nav a.active:after{content:'';display:block;height:1px;margin-top:5px;background:var(--acid)}
.mobile-menu a.active{color:var(--acid);border-left:2px solid var(--acid);padding-left:12px}.brand{display:flex;align-items:center;gap:11px;font-weight:800;font-size:13px;letter-spacing:.13em}.brand img{width:30px;height:30px}.brand b{color:var(--acid)}.main-nav{display:flex;gap:25px;text-transform:uppercase;color:#b9c1d4;font:10px var(--mono);letter-spacing:.08em}.main-nav a:hover{color:var(--acid)}.nav-cta,.button{font:10px var(--mono);text-transform:uppercase;letter-spacing:.1em}.nav-cta{border-bottom:1px solid var(--acid);padding-bottom:7px}.nav-cta span,.button span{color:var(--acid);margin-left:10px}.menu{display:none;background:none;border:0;color:var(--paper);font-size:22px}.mobile-menu:not([hidden]){display:block}.mobile-menu{display:none;position:absolute;top:100%;left:0;right:0;padding:14px 24px 20px;background:rgba(14,18,32,.98);border-bottom:1px solid var(--line);box-shadow:0 18px 30px rgba(0,0,0,.35);z-index:50}.mobile-menu a{display:block;padding:14px 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em{color:var(--brand-blue)}.two-col{display:grid;grid-template-columns:1fr 1fr;gap:80px}.copy{font-size:16px;line-height:1.85;color:#c3cad9}.light .copy{color:#5a6380}.detail-list{display:grid;grid-template-columns:repeat(2,1fr);gap:1px;background:var(--line)}.light .detail-list{background:#ccd2e0}.detail-item{padding:22px;background:var(--ink2);min-height:130px}.light .detail-item{background:var(--paper)}.detail-item span{color:var(--acid);font:10px var(--mono)}.light .detail-item span{color:var(--brand-blue)}.detail-item h3{margin:14px 0 0;font-size:18px;letter-spacing:-.04em}.process{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line)}.process-step{padding:25px;background:var(--ink2);min-height:180px}.process-step strong{font:12px var(--mono);color:var(--acid)}.process-step h3{font-size:19px;line-height:1;margin:30px 0 10px}.process-step p{font-size:12px;line-height:1.6;color:var(--muted)}.visual-strip{display:grid;grid-template-columns:1.35fr .65fr;gap:1px;background:var(--line);margin-top:42px}.visual-strip figure{margin:0;min-height:320px;background:var(--ink2);overflow:hidden}.visual-strip img{width:100%;height:100%;object-fit:cover;display:block;opacity:.86;transition:.4s}.visual-strip figure:hover img{transform:scale(1.04);opacity:1}.visual-strip figcaption{padding:12px 15px;font:9px var(--mono);color:var(--muted);background:var(--ink2)}.evidence{font:10px/1.6 var(--mono);color:var(--muted);border-left:2px solid var(--acid);padding:12px 0 12px 18px}.case-grid,.founder-grid,.product-grid,.reference-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line)}.case-card,.founder-card,.product-card,.reference-card{background:var(--ink2);padding:25px;min-height:270px;display:flex;flex-direction:column}.case-card .tag,.product-card .tag,.reference-card .tag{font:10px var(--mono);color:var(--acid);text-transform:uppercase}.case-card h3,.product-card h3,.reference-card 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a:hover{color:var(--acid)}@media(max-width:850px){.main-nav,.nav-cta{display:none}.menu{display:block}.hero-detail,.two-col{grid-template-columns:1fr;gap:38px}.process{grid-template-columns:repeat(2,1fr)}.case-grid,.founder-grid,.product-grid,.reference-grid{grid-template-columns:1fr 1fr}.visual-strip{grid-template-columns:1fr}.visual-strip figure{min-height:240px}}@media(max-width:560px){.wrap{width:min(100% - 36px,1180px)}.topbar{height:72px}.hero-detail{padding-bottom:75px}.hero-detail h1{font-size:57px}.hero-detail .lede{font-size:15px}.section{padding:68px 0}.detail-list,.process,.case-grid,.founder-grid,.product-grid,.reference-grid{grid-template-columns:1fr}.waitlist{padding:30px 22px}.footer-row{display:grid;gap:24px}.footer-links{flex-wrap:wrap}}
.meta{font:9px var(--mono)!important;color:#8d97b5!important;text-transform:uppercase;letter-spacing:.08em}.insight-list{display:grid;gap:1px;background:var(--line)}.insight-row{background:var(--ink2);padding:23px 26px;display:grid;grid-template-columns:110px 1fr 26px;gap:22px;align-items:start;transition:.2s}.insight-row:hover{background:#1a2136;color:var(--paper);border-color:rgba(132,179,64,.55);transform:translateX(4px)}.case-card:hover,.founder-card:hover,.product-card:hover,.reference-card:hover{background:#1a2136;color:var(--paper);border-color:rgba(132,179,64,.55);transform:translateY(-4px);box-shadow:0 18px 36px -24px rgba(0,0,0,.8)}.light .case-card:hover,.light .founder-card:hover,.light .product-card:hover,.light .reference-card:hover,.light .insight-row:hover{background:#fff;color:var(--ink);border-color:#84b340;box-shadow:0 18px 36px -24px rgba(30,42,20,.26)}.case-card,.founder-card,.product-card,.reference-card,.insight-row{border:1px solid transparent;transition:background .25s,color .25s,border-color .25s,transform .25s,box-shadow .25s}.case-card:hover h3,.founder-card:hover h3,.product-card:hover h3,.reference-card:hover h3,.insight-row:hover h3{color:var(--paper)}.light .case-card:hover h3,.light .founder-card:hover h3,.light .product-card:hover h3,.light .reference-card:hover h3,.light .insight-row:hover h3{color:var(--ink)}.case-card:hover p,.founder-card:hover p,.product-card:hover p,.reference-card:hover p,.insight-row:hover p{color:#dbe2ed}.light .case-card:hover p,.light .founder-card:hover p,.light .product-card:hover p,.light .reference-card:hover p,.light .insight-row:hover p{color:#4c5870}.insight-row .date{font:10px var(--mono);color:var(--brand-blue);padding-top:4px}.insight-row h3{font-size:19px;line-height:1.15;letter-spacing:-.05em;margin:0 0 8px}.insight-row p{font-size:12px;line-height:1.55;color:var(--muted);margin:0}.insight-row .arrow{font-size:19px;color:var(--acid)}.faq-list{display:grid;gap:1px;background:#ccd2e0}.faq-item{background:var(--paper);padding:26px}.faq-item h3{font-size:19px;letter-spacing:-.04em;margin:0 0 10px}.faq-item p{font-size:14px;line-height:1.7;color:#5a6380;margin:0}.article{padding:56px 0 40px;max-width:840px}.article h1{font-size:clamp(38px,5.5vw,64px);line-height:.95;letter-spacing:-.07em;margin:20px 0 18px;font-weight:700}.article-source{font:10px var(--mono);color:var(--muted);text-transform:uppercase;letter-spacing:.08em;margin:0 0 46px}.article-body{border-top:1px solid var(--line);padding-top:36px}.article-body p{font-size:15.5px;line-height:1.85;color:#c3cad9;margin:0 0 20px}.article-footer{display:flex;gap:16px;flex-wrap:wrap;margin-top:52px;border-top:1px solid var(--line);padding-top:34px}.case-body{margin-top:18px;border-top:1px solid var(--line);padding-top:16px}.case-body p{font-size:12px!important;line-height:1.7!important;margin:0 0 12px!important}.case-body strong{color:var(--acid);font:9px var(--mono);text-transform:uppercase;letter-spacing:.06em}

/* Insights archive controls */
.archive-controls{margin-bottom:30px;display:flex;flex-direction:column;gap:16px}
.archive-controls input[type="search"]{width:100%;padding:14px 18px;background:var(--ink);border:1px solid var(--line);color:var(--ivory);font-size:15px;font-family:var(--sans);border-radius:0;outline:none;transition:border-color .2s}
.archive-controls input[type="search"]:focus{border-color:var(--acid)}
.archive-controls input[type="search"]::placeholder{color:var(--steel-dim)}
.tag-row{display:flex;flex-wrap:wrap;gap:8px}
.tag-chip{padding:8px 16px;background:transparent;border:1px solid var(--line);color:var(--steel-dim);font-size:12px;letter-spacing:.08em;text-transform:uppercase;cursor:pointer;transition:all .2s}
.tag-chip:hover{border-color:var(--acid);color:var(--ivory)}
.tag-chip.active{background:var(--acid);color:var(--ink);border-color:var(--acid)}
.archive-meta{display:flex;justify-content:space-between;align-items:center;font-size:12px;color:var(--steel-dim)}
.archive-meta select{background:var(--ink);border:1px solid var(--line);color:var(--steel);padding:8px 12px;font-size:12px;cursor:pointer}
.row-cat{display:inline-block;font-size:10px;color:var(--acid);letter-spacing:.1em;text-transform:uppercase;margin-bottom:6px}
/* premium card system (acid/purple PIT edition) */
.reference-card,.product-card,.case-card{position:relative}
.premium-card{overflow:hidden;border:1px solid transparent;background:linear-gradient(168deg,var(--ink2),var(--ink) 65%);color:var(--paper);transition:transform .3s,box-shadow .3s,border-color .3s}
.premium-card:hover{transform:translateY(-6px);border-color:rgba(132,179,64,.4);box-shadow:0 26px 54px -26px rgba(0,0,0,.8)}
.premium-card .card-media{display:block;height:150px;margin:-25px -21px 20px;overflow:hidden;position:relative;background:linear-gradient(140deg,#151a2b,#0e1220)}
.premium-card .card-media:after{content:'';position:absolute;inset:0;background:linear-gradient(180deg,rgba(14,18,32,.05),rgba(14,18,32,.6))}
.premium-card .card-media img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .5s}
.premium-card:hover .card-media img{transform:scale(1.06)}
.premium-card .card-cta{margin-top:auto;padding-top:16px;font:10px var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--lime)}
.premium-card .card-cta i{font-style:normal;margin-left:8px;transition:margin .25s}
.premium-card:hover .card-cta i{margin-left:14px}
.os-media{display:grid;place-items:center;background:linear-gradient(140deg,#182034,#0e1220)}
.os-badge{font:700 22px/1 var(--sans);letter-spacing:-.04em;color:var(--lime);border:1px solid rgba(132,179,64,.5);padding:10px 18px;border-radius:999px;background:rgba(14,18,32,.6);z-index:1}
/* archive row thumbnails */
.insight-row{grid-template-columns:110px 1fr 26px}
.insight-row.has-media{grid-template-columns:120px 110px 1fr 26px}
.row-thumb{width:110px;height:74px;overflow:hidden;border:1px solid var(--line);margin-top:3px}
.row-thumb img{width:100%;height:100%;object-fit:cover;display:block}
.insight-row.no-img .row-thumb{display:none}
@media(max-width:900px){.insight-row.has-media{grid-template-columns:1fr}.row-thumb{width:100%;height:150px}}

/* ── Client testimonials (cross-approved references) ── */
.testimonial-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(320px,1fr));gap:22px;margin-top:34px}
.testimonial-card{position:relative;border:1px solid var(--line);border-radius:18px;padding:34px 32px 28px;background:#fff;box-shadow:0 18px 44px rgba(10,12,20,.16)}
.testimonial-card .quote{margin:0;font-size:18px;line-height:1.65;color:#1c2430}
.testimonial-card .quote::before{content:'\201C';display:block;font-size:54px;line-height:1;margin-bottom:6px;color:#a3d34a}
.testimonial-card .who{margin-top:22px;display:flex;flex-direction:column;gap:2px}
.testimonial-card .who strong{color:#1c2430;font-size:15px}
.testimonial-card .who span{color:#5a6675;font-size:13px;letter-spacing:.02em}
@media(max-width:700px){.testimonial-card{padding:26px 22px}}


/* Service card hover: keep list readable on dark ink */
.service-card:hover ul,
.service-card:hover li,
.service-card:hover .cap,
.service-card:hover .deliverable {
  color: #c5cce0 !important;
}
.service-card:hover h3 { color: #f2f5ef !important; }
.service-card:hover p { color: #d5dbeb !important; }